Country Marketing Manager (w/m/d)

Webseite Formlabs

To reinvent an industry, you have to build the best team. Join Formlabs if you want to bring groundbreaking professional 3D printers to the desktop of every professional designer, engineer, researcher, and artist in the world.

Joining Formlabs as our Country Marketing Manager is an exciting opportunity to drive the marketing strategy and marketing program execution in these regions.

You will work closely with our channel and marketing teams to drive demand and awareness through our world-class network of resellers in key markets. You will put your creativity to work to develop new marketing programs and ideas that will make our brand and products stand up in a market where competition grows very fast.

If you are eager to be part of an exciting journey where you will contribute to the fast growth of Formlabs in Europe, this is the perfect opportunity for you: Country Marketing Manager (w/m/d).

Your challenge:

  • Work together with Channel Sales and our resellers in the region to define and execute joint demand generation and brand awareness programs (e.g. joint events, webinars, workshops, promotions, email campaigns, etc.)
  • Regularly communicate with partners to provide marketing guidance, monitor the progress of ongoing initiatives, and plan new ones.
  • Develop marketing opportunities with our network of Ambassadors and KOL’s
  • Monitor market changes and adjust marketing strategies in order to remain competitive within the changing market.
  • Define and monitor regional marketing KPIs and OKRs on growth, web traffic, user engagement, etc.
  • Manage and monitor Marketing Development Fund spending in the region.
  • Identify use cases and user stories that can be turned into webinars, blog posts, or other types of content
  • Collaborate with our global PR team in order to define topics and stories for media opportunities.

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