Aldus Up builds upon the successful experience of Aldus, the European Book Fairs network promoting the internationalization of the book sector and the innovation of book fairs formats.

Aldus Up will develop studies, surveys and initiatives addressing core topics for the book sector: trends and promotion of translations in Europe, changes in reading habits – with particular attention to the impact of digitisation – innovation for books and reading promotion, new models for book fairs to develop and engage with their audience, foster transnational mobility of book professionals and increase inclusivity for specific target groups, in particular visually impaired people, linguistic minorities and migrants.